We had 3 sessions of 90 mins with Ethypharm team to conduct workshops
(gather people who are knowledgeable of the brand, the products, the consumers, and the competitive environment, typically: brand owners, sales, marketing, distributors, etc.)
· Define and document Persona, Customer Journey and Tone of Voice
· Create a digital activation plan for 2024 including list of potential topics and publication platforms
· Publish 4 up to 500 words article and 1 up to 2500 pillar article per month
· Improve Baidu first page search results content to include other information than corporate introduction and job openings.
Whether you are a business looking for a fresh perspective in China or an established firm in need for marketing performance (Marketing, Sales and IT working together), we will provide services and insights that allow you to reach your target market with the highest possible ROI.